Social Media
Being able to interact with companies on social media is a great way to get a feel for how they run their business and how they treat their customers.
If they are active on social media, you can tell that they are up to date on how their entire industry is doing, and they are aware of how they can become better for their customers.
Oftentimes, companies will post their new promotions or products on social media, especially if it is something they are excited about. With those posts, you can see that a company is proud of how they are making their practices better for their employees and their customers.
Having a social media presence is not necessarily indicative of a company’s reputation or ability to deliver the best results, but it can be part of a larger equation to see what they value and how they go about showing that.
At Blue Raven Solar, we know that connecting with our customers and employees is an important part of showing people that we value their input, so we are active on Instagram, Facebook, LinkedIn, and Twitter.
All these platforms give us the ability to connect with people in the way that they are most comfortable with, and we can answer questions, resolve conflicts, and tell our followers what we are excited about in our business.
We believe in being present for every situation that needs attention, whether it is positive or negative.
If negative comments are left unanswered, it might be a good indicator of how the company feels about owning up to and fixing their mistakes.
At Blue Raven Solar, our values are “Develop a High-Trust Culture, Be Efficient, and Continuously Improve.” These values are essential in our social media practices, because we want our customers to trust that we are going to do everything we can to make their lives better through the experience that we give them.